The Beginning.

Revlon wanted a longterm production partner to create an ongoing asset bank, bringing to life its new ‘Live Boldly’ brand positioning across POS and social. Efficiency, productivity and premium quality were key priorities – plus the ability to come up with a fresh creative approach for each shoot.


The Happy Ending.

We created a bespoke, specialist photography and video team, giving the client all the functionality of an in-house production department– minus the usual costs.

Using our extensive experience in fashion, beauty and fast-turnaround campaigns, we implemented an ongoing programme of ‘content days’ – creating an asset bank of stills / video to support Revlon’s global ATL.

Revlon social mock up.jpg


We first worked with Mr White in January 2018 and quickly formed a great relationship with the whole team. They take a very personable and friendly approach, and strive to go above and beyond at every step of the creative and production process – never being fazed by our demanding deadlines and deliverables!

Since collaborating with Mr White we’ve built an ongoing wealth of stills and video assets to support best-in-class POS activation, highly engaging social content and hero assets for key 360 campaigns and product launches.
— Revlon